Our Market

Print Friendly, PDF & Email

Reaching the Heart of the Homeschooling Market

  • Expansive Market: With far above 2.5 million homeschooled children in the United States, homeschooling is increasingly mainstream, surpassing charter school enrollment in some states.
  • Significant Spending: Homeschooling families typically spend $400-$599 annually per child, with over 68% having three or more children.

Unmatched Reach and Engagement

  • Digital Presence: Nearly 100,000 app downloads at TOSApps.com and a growing Facebook community of over 200,000 at facebook.com/theoldschoolhouse.
  • Inbox Marketing: A substantial list of over 60,000 recipients.
  • Dedicated Readership: Average of 5,300 unique monthly readers across TOSMagazine.com and our apps.

Trusted and Respected Resource

  • Brand Loyalty: Serving since 2001 with high brand loyalty and a 4.6-star rating on Google Play.
  • Engaged Community: Our readers value advertisements as part of their homeschooling decisions.
  • Expertise and Influence: Our authors and columnists are renowned experts and conference speakers in the homeschooling arena.

Diverse Advertising Options for Every Budget

  • Free Digital Issues: Available at TOSMagazine.com.
  • Thematic Focus: Each issue covers a range of educational and home life topics. Find your best fit in upcoming themes.
  • Responsive Newsletter: “The Homeschool Minute” targets customers looking for niche products.
  • Variety of Ad Formats: Choose from website banners, resource guide listings, advertorials, and more.

Homeschool Influencer Network: Amplify Your Reach

  • Viral Marketing: Leverage our network of homeschooling content creators and influencers for dynamic product evaluations.
  • Quality Content: Access marketing-ready images and videos of families using your products.
  • Influencer Posts: Benefit from high-resolution posts on Instagram by our influencers.

Homeschool College Directory & Resources: Connect with Future Students

  • Active Recruitment: Homeschooled students are highly sought after by colleges for their academic achievements and college readiness.
  • Dedicated Promotion: Feature your organization with a dedicated page and promo video.
  • Targeted Search Features: Help prospective students find you by study area or location.
  • Additional Advertising Discounts: Available with Premium or Intermediate Packages.

Engage with the Homeschool Market Today Join The Old Schoolhouse® family to connect with this vibrant market.

Sources: