The Homeschool Market is Here. Let’s Help You Reach It.

Millions of homeschool students. An estimated $2 billion annual annual homeschool education market. Decades of trust with families who are actively looking for resources that fit their home education needs.

For more than twenty-five years, The Old Schoolhouse® has served homeschool families through trusted content, practical encouragement, and family-focused resources. What began as the trade magazine for homeschool families has grown into a broader homeschool media and marketing platform, giving advertisers meaningful ways to connect with families actively researching, planning, and purchasing for home education.

Advertisers do not come to us only for ad space. They come for context, credibility, and a long-standing relationship with the homeschool audience. Through email, app placement, web advertising, social media, inbox campaigns, influencer content, product evaluations, and targeted promotions, TOS helps your brand reach homeschool families where they are already engaged.

“For 25 years, The Old Schoolhouse® has been more than a magazine—it’s been a faithful companion in the journey of Christian home education. As both a contributor and advertiser, I’ve witnessed firsthand how they’ve built bridges between families seeking to recover the lost tools of learning and return to time-tested educational principles rooted in Scripture. They are a tremendous blessing to the homeschooling community.” —Robert Bortins, CEO, Classical Conversations

Choose Your Advertising Path

Your brand deserves the right path into the homeschool market. Our team can help you sort through the options, identify the best fit for your goals, and choose advertising opportunities that align with your audience and budget.

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NEWSLETTER/INBOX
Land in homeschool inboxes through trusted newsletters, eBlasts, and targeted campaigns.
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Social Media
Show up for homeschool families across Facebook, Instagram, Pinterest, X, and YouTube.
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Website & App
Build visibility through web banners, homepage carousel placements, and TOS digital app ads.
HIN Network
Homeschool Influencer Network

Get real-family photos, testimonials, unboxings, reviews, and creator content you can keep using.

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Resource Guides & Directories
Gain lasting visibility through resource guides, college directories, and signature homeschool features.

Need help choosing the right advertising mix? Our team can help you match your goals, audience, and budget with the TOS opportunities that make the most sense for your brand. Contact Sales@TheOldSchoolhouse.com to start the conversation.

Our Reach. Your Opportunity.

Connect with an engaged, faith-based homeschool community across multiple trusted platforms.

50,000+

Email Recipients

Targeted families who want encouragement and resources.

197,971

Facebook Followers

Active community engagement and growing daily.

15,325

Pinterest Followers

Families discovering ideas, curriculum, and inspiration.

8,180

Instagram Followers

Visual encouragement they love to see.

100,000+

TOS App Downloads

Access content anytime, anywhere on the go.

25+

Years of Trust

Serving homeschool families and advertisers since 2001.

*Stats reported as averages from most recent quarter.

Why Advertisers Choose TOS

Trusted

Anchor your brand with a homeschool name families have trusted for decades.

Targeted

Reach homeschool parents seeking curriculum, tools, support, and solutions.

Multi-Channel

Show up across email, social, web, app, influencer, guide, and directory placements.

Featured Advertising Opportunities

Seasonal promotions and high-visibility opportunities homeschool families actively engage with throughout the year.

Fall History & Geography Resource Guide

Reach families planning curriculum purchases and homeschool organization for the upcoming school year.

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Fall Literature & Language Arts Resource Guide

Promote educational resources, curriculum, and family-focused learning tools.

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The Homeschool Market Is Growing Fast

With more than 3.4 million homeschool students in the United States alone and a global audience of families choosing home education, this market is no longer small or hidden. The Old Schoolhouse® helps your brand reach homeschool families where they read, search, scroll, learn, and buy.

 
 

Above are past and/or current advertisers with The Old Schoolhouse®.