Schoolhouse Marketing Membership Program

Flexible, Budget-Friendly Promotion

Pick the membership program that fits your marketing goals and budget, and your payments are spread out equally over the year. You will benefit from significant discounts on advertising and have various platforms with which to consistently spread your message to the homeschool market. No need to wait for last-minute ad spots with remnant pricing. You can plan out your campaigns and still get a low price.

Easier Planning

With the once-a-year contract negotiation out of the way, you will be able to focus on placing ads in front of homeschoolers around the globe throughout the year in a way that matches your promotion schedule.

Solutions to Your Marketing Challenges

We created this membership program as a result of client feedback about the challenges of staying within budget while still scheduling out consistent ads.

With customizable and predetermined packages to choose from, you can select a level of promotion that works for your company and budget.

Do you like to create your own package or would you rather choose one “Off the Shelf”? We offer both options. First, let’s look at the details of the Build-Your-Own Membership Package.

Build-Your-Own Membership Packages

FOUR STEPS to a successful Build-Your-Own Schoolhouse Marketing Membership Program:

Step 1 You choose a Build-Your-Own Level (Sapphire, Emerald, Ruby, or Diamond) based on your budget.

Step 2 You select from the wide variety of á la carte ads, ranging across different advertising platforms that add up to the allotted package value. (See DETAILS below.)

Step 3 We apply a specified discount and set up a 12-month payment plan for the final package cost.

Step 4 You have now locked in low prices for a year of advertising to homeschooling families!

DETAILS

Choose your Preferred Ads from a selected list of á la carte ad offers to create your CUSTOM annual advertising campaign.
Mix and match ads, equaling an allotted “Value,” according to the package level.
Create a custom ad package that contains the ad platforms you prefer (magazine, inbox/eBlast, social media, etc.).
Apply the specified discount (according to package level), for an annual discounted package cost.
Set up a 12-month auto-payment plan (no interest), and make affordable monthly payments on your custom annual marketing campaign.
Schedule your ads throughout the year, according to your preference.
PLUS, you will receive quarterly “Perks,” which are additional Member Only advertising options (vary per package level) that increase the overall value of your package, at no additional cost to you!

Need an example? Take a look at this sample Build-Your-Own Schoolhouse Marketing Membership package:

Emerald level advertising EXAMPLE (total value = $8,000)

2 Dedicated eBlasts (value = $5,000)

1 Full-Page Print ad (value = $1,995)

1 Digital APP button (value = $300)

1 Instagram ad placement (value = $50)

1 Pinterest ad placement (value = $50)

2 YouTube ads (value = $150)

1 Web banner, sm square (value = $350)

1 Top banner ad on HomeschoolBlogger.com (value = $100)

Emerald level packages come with two perks per quarter, which makes the total discount, including annual package of perks, 43–51% discount, depending on perks chosen.

Build-Your-Own Membership discounted price = $5,100 or just $425/month for one year. All Build-Your-Own Membership levels include

additional 25% off all Schoolhouse Marketing Specials
50% off all premium page magazine ads
30% discount on blow-in cards

Click HERE for a list of eligible sales venues.

MEMBERSHIP LEVELS

Sapphire Membership

Ad Value = $5,000

Annual Price to Client = $3,300 (34% discount)

Monthly Price to Client = $275

Sapphire level members are eligible for one perk per quarter (client’s choice from three options) (up to $400–$745 value)
Total discount including annual package of perks = 39–43% depending on perk choice

Emerald Membership

Ad Value = $8,000

Annual Price to Client = $5,100 (36% discount)

Monthly Price to Client = $425

Emerald level members are eligible for two perks per quarter (client’s choice from three options) (up to $900–$2,395 value)
Total discount including annual package of perks = 43–51% depending on perks chosen

Ruby Membership

Ad Value: $17,000

Annual Price to Client = $9540 (44% discount)

Monthly Price to Client = $795

Ruby level members are eligible for two perks per quarter (client’s choice from three options) (up to $900–$2,395 value)
Total discount including annual package of perks = 47–51% depending on perks chosen

Diamond Membership

Ad Value: $27,750

Annual Price to Client = $14,400 (48% discount)

Monthly Price to Client = $1,200

Diamond level members are eligible for three perks per quarter ($7,940 value)
Total discount including annual package of perks = 60%

Click HERE for a list of eligible sales venues.

Off-the-Shelf Schoolhouse Marketing Membership Packages

Our yearly Off-the-Shelf Membership program keeps your marketing on track with big savings.

Monthly social media ads to strengthen your brand recognition
Additional multi-media ads to be used throughout the year on your schedule
Extra members-only discounts and perks!

All Off-the-Shelf Membership levels include:

Monthly Social Media Ads
- Monthly YouTube Video ($75 x 12 = $900 value)
- Monthly Pinterest Pin ($50 x 12 = $600 ad value)
- Monthly Instagram Ad ($50 x 12 = $600 ad value)
- Monthly Facebook Ad ($320 x 12 = $3,840 ad value)

Additional 25% off all Schoolhouse Marketing Specials
50% off all premium page magazine ads
30% discount on blow-in cards

Bronze Membership 2023

Ads throughout the Year

Square Side Web Banner (260px x 233px) runs for one year ($500 value)
2 Magazine ads,* 1/4-page horizontal, vertical, or square ($1,510 value)

Total Value = $12,990

30% Discount = Savings of $3,897

Membership Price: $9,093
Monthly Payment: $757.75

Silver Membership for 2023

Ads throughout the Year

6 Video Enhanced Text Ads in our weekly eNews, The Homeschool Minute ($495 X 6 = $2,970 value)
1 Homeschool Live session, $795
1 Dedicated eBlast, $2,500
4 Magazine ads,* 1/2-page horizontal or vertical ($4,780 value)

Total Value = $22,025

45% Discount = Savings of $9,905

Membership Price: $12,120
Monthly Payment: $1,010

Gold Membership for 2023

Monthly Ads

Monthly Twitter Ad ($85 x 12 = $1,020 ad value)

Ads throughout the Year

6 Video Enhanced Text Ads in our weekly eNews, The Homeschool Minute ($495 X 6 = $2,970 value)
1 Homeschool Live session ($795 value)
2 Regional eBlasts, up to two states each ($2,000 value)
1 Dedicated eBlasts ($2,500 value)
1 Homepage Carousel ($1,500 value)
1 Top Banner Ad on HomeschoolBlogger.com ($1,500 value)
4 Magazine Ads,* Full Page ($7,980 value)

Total Value = $32,245

48% Discount = Savings of $15,565

Membership Price: $16,680
Monthly Payment: $1,390

Higher Education

At The Old Schoolhouse® we want to connect homeschooling families with quality higher education institutions and programs including vocational / trade schools, colleges, and universities.

Monthly Ads

Monthly Twitter Ad ($85 x 12 = $1,020 ad value)

Ads throughout the Year

1-year Premium Page listing in our Homeschool Higher Education Directory ($1,200 value)
5 Mobile App push notifications ($2,500 value)
1 Top banner (700 x 100) with side button (260 x 120) ($750 value)
2 Regional eBlasts ($2,000 value)
2 Dedicated eBlasts ($5,000)
4 Magazine Ads,* Full Page ($7,980 value)

Total Value = $26,390

50% Discount = Savings of $13,195

Membership Price: $13,080

Monthly Payment: $1,090

Contact your rep today to lock in ad spots for the next year!

*All display ads will appear in the digital magazine. They will appear in the print issue subject to availability. Please contact your sales representative with any questions.

Don’t have a rep yet? Use our Contact Us page to get in touch with one of our sales professionals.