Advertising Bundles for the Canadian Market
Reach Canadian homeschoolers with these two digital advertising bundles that give you repeated exposure on the established platforms of The Canadian Schoolhouse. We also offer dedicated eBlasts that can be used to send out your message to our Canadian email recipients. See Submission Guidelines below.
Package A
$300 USD
Value – $545
- Enhanced Text Ad (The Canadian Schoolhouse) – Image (up to 500 x 500px) and text ad (up to 100 words) in weekly Canadian eBlast – 2 insertions
- Social Media – 2 paid ads targeted to the homeschool community
- Web Banner – 3 months Top Banner on The Canadian Schoolhouse website (see the main Web Banners page for more details on dimensions and examples)
Package B
$700 USD
Value – $1,050
- Enhanced Text Ad (The Canadian Schoolhouse) – Image (up to 500 x 500px) and text ad (up to 100 words) in weekly Canadian eBlast – 4 insertions
- Social Media – 2 paid ads targeted to the homeschool community
- Website – 3 months Top Banner AND Square Side Banner on The Canadian Schoolhouse website (see the main Web Banners page for more details on size and examples)
Canadian a la Carte Ad Options and Specifications :
Enhanced Text Ad (The Canadian Schoolhouse) – $100 USD per insertion
- Up to 100 words of continuous text in plain font, no bullet points, including your URL (which counts as one word) and phone number if you want to include it (also counts as one word). The URL is hyperlinked to your site. If you want a more specific link for tracking than your general URL, we can embed one that you provide over your URL.
- You may use bolded font on the first 4 to 6 words only of your ad to accentuate the opening line. Our editors will determine the font and color of the font used.
- Graphic 500w x 500h logo or image, in JPG or PNG format at 72 DPI, RGB. Please including URL to be linked.
- No flash accepted
Facebook ad – $100 USD
- Headline: 40 characters
- Link Description: 30 characters
- Primary Text: Up to 125 characters
- Branded: @company handle
- Optimal Image Size: 1080 x 1080 pixels JPEG or PNG with no more than 20% text on the image.
- Please name your graphic with your company name, the social media platform, and the date of your ad. (i.e. Math Help Facebook Nov 18 2022 or Math Help Pinterest Nov 19 2022)
- Social Media SPECS
Twitter ad – $35 USD
- Text: Up to 280 characters, including hyperlinks and tags. Each link used reduces character count by 23 characters, leaving 257 characters for Tweet copy.
- URL: May be shortened into a bit.ly to stay without count.
- Example Content Hashtags: #homeschool #homeschooling #science #math
- Optimal Image Size: 800 x 800 pixels (Ratio 1:1) JPG or PNG with very little text on the image
- Please name your graphic with your company name, the social media platform, and the date of your ad. (i.e. Math Help Facebook Nov 18 2022 or Math Help Pinterest Nov 19 2022)
- Social Media SPECS
Instagram ad – $25 USD
- Headline: 40 characters
- Primary Text: Up to 125 characters is recommended. (Up to 2,200 characters are allowed.)
- Optimal Image Size: 1080 x 1080 pixels (Ratio 1:1) JPG or PNG
- Image File Size: Up to 30 MB
- Please name your graphic with your company name, the social media platform, and the date of your ad. (i.e. Math Help Facebook Nov 18 2022 or Math Help Pinterest Nov 19 2022)
- Social Media SPECS
Pinterest Pin – $25 USD
- Title: Company name or the name of the product up to 100 characters
- Text: 500 characters including spacing
- Tags to Include: @company handle #ad or #sponsored
- URL: Must include the http://
- Optional Image Size: 1000 x 1500 pixels (Ratio: 2:3) JPEG as eye-catching as possible with very little text.
- Please name your graphic with your company name, the social media platform, and the date of your ad. (i.e. Math Help Facebook Nov 18 2022 or Math Help Pinterest Nov 19 2022)
- Social Media SPECS
Web Banner on The Canadian Schoolhouse
Top Banner – $95 USD for 3 months
Square Banner – $75 USD for 3 months
Banner Size | |
Square side banner | 260x 233 |
Top rectangle banner rotating subpages ** | 700x 100 |
**(Please note: Top banner rotates at the bottom of the home page and the top of the subpages. This option also comes with a 260×120 rectangular banner that rotates on subpages. View )
Submission guidelines
- Text font must be converted to outlines or embedded.
- NO FLASH BANNERS ACCEPTED
- Ads must be submitted in digital format (either JPG, GIF, animated GIF)
Upgrades can be made by adding additional boosts in increments of $5 to any or all of the social media platforms.
How do social media ads work?
We will schedule your social media ad through each platform’s ads manager using our targeted audience. Each ad will be placed for a specific amount of money but you may increase the amount of money per ad in increments of $5. The social media platform will place the ad before a larger, more targeted audience.
Dedicated eBlast for Canadian Market
$500 USD
Dedicated eBlast Submission Guidelines
- Due two weeks before publication
- Pure HTML, maximum file width of 700 pixels
- No maximum file size
- You provide graphics, body text, and subject line.
- All graphics and links are hosted on your website.
- The graphics should all be 72 PPI for best web viewing and faster loading in client email.
- Not all email clients support CSS; therefore, we recommend you use inline styles in the code.